design arts | public space
Seven Stories
private thoughts | public places
Pencil Project
300 x 10: media, memory, and moppet
The intent on creating 300 X 10: media, memory, and moppets was to both engage young people in the creation of the installation, as well as initiate a discussion
about today's visual culture. Six volunteers ages 6 to 12 were asked to photograph their environment, focusing on things that were branded. This exercise raised their awarenss of ubiquity of branded products, as well as raise the awareness of the University community in which their images were part of an installation. American children between 2 and 18 years of age spend an average of 6h32m each day using media—television ranking at the top (www.kff.org). The title of the installation came from a 2001 Nickelodeon study on brand recognition that concluded by age ten, the average American child could identify between 300–400 branded logos.
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Small Person's Space
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300 x 10: memory, media, and moppets, 2005 click here to see Exhibition Poster
Installation
table, four chairs, twin bed, nightstand, two televisions, two DVD players, 300 suspended
4" x 4" photographs mounted on sheet metal
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